To make the most of the limited budget available to grow the brand, MarketNex decided that the focus should be on driving awareness about the uniqueness of the product off Amazon via Meta and Google ads, and then drive that traffic to Amazon for the final purchase. This meant that limited ad spends were required on Amazon to drive the first few sales - only targeting branded search terms and terms unique to the product itself. This led to an exponential increase in day on day organic traffic and sales, with the SKU ranking starting to climb up automatically. This provided the brand visibility on the most important placement area - Top of Search for the generic “Agarbatti” keyword which had over 250 million monthly impressions - and surpassed the brand’s expectations for sales on the month of launch.
"We'd been selling on Amazon for almost 2 years and honestly thought our listings were pretty solid. The MarketNex team pointed out things we didn't even know existed, such as indexing issues, keyword gaps, even simple content changes that made a big difference. We started ranking for keywords we'd never shown up for before, our Click Through Rates doubled and our ad efficiency instantly improved. Looking back, we left a lot of sales on the table."
-Founder | Premium Home Organisation Brand
"Good team. They helped us get more visibility outside Amazon also. We never really thought about that before."
-Marketing Director | Pet Care Brand
"We already had traffic. Quite a lot, actually. But our conversion rate was disappointing and nobody could explain why. MarketNex reworked our positioning, product pages and advertising structure. Nothing dramatic overnight, but month after month the numbers kept improving. That's the kind of growth we were after."
-Ecommerce Director | Fitness Equipment Brand
"Less firefighting. More planning. That's probably the easiest way to describe working with them."
-Operations Head | Household Essentials Brand
"Everyone talks about revenue. MarketNex talked about profit from day one. They found wasted spend in campaigns we thought were performing well, tightened up our promotions, and helped us understand which products were actually making money. It completely changed how we make decisions now."
-CEO | D2C Wellness Brand
"International expansion was something we'd spoken about internally for years but never felt confident enough to do. MarketNex helped us understand which markets actually made sense, adapted our listings properly, and planned the rollout step by step. It felt calculated rather than risky."
-VP of Digital Commerce | Consumer Electronics


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